Video & Content Creation
Creating social-first content from concept to final edit, including shoot planning, filming and editing.
Product Led Video Content
Was given a list of specific products to promote on socials with the goal to increase awareness and sales.
I planned the concept, filmed, edited and posted the final product.
Reach: 28k Views
Reach: 12k Views
Reach: 11k Views
Reach: 22k Views
Styling Led Video Content
Combined best selling and new campaign products to produce our signature series called Style Studio.
I worked with our in-house stylist and copywriter in order to create this content. It’s our most engaging content and has high discoverability.
My role was to decide what topics we would choose based off seasonal trend research with our copywriter. I would set up the backdrop with the correct lighting, film and edit these videos.
Reach: 70k Views
Reach: 131k Views
Reach: 15k Views
Reach: 19k Views
Trend Based Content
I create trend-led Instagram Reels, sourcing relevant audio and styling formats and adapting them to our brand. I film and edit the content to feel natural to the platform, helping us stay current and drive consistent engagement.
Carousel
Views: 396k
Accounts reached: 26k
Reach: 55k Views
Product Photography
Attended campaign shoots and thought of the concepts behind the flat lay photography.
Shot and graded all images on Sony a7
Reach: 17k Views
Reach: 35k Views
Creator UGC Photography
Created shot list for paid ads with one of our top creators. Planned the concept and shot all images.
Shot and graded all images on Sony a7
